Case Study #1: Motion AI App
x3 paid ads for end-of-year partnerships broadcasted on Meta platforms.
Silent Method
Inspiration theme
Alternate Universe
“Out there” style
Motivational
Recreation
Sara Kralidis
Creative Manager
"Working with Mercedes was an absolute pleasure! Her communication was flawless throughout the entire collaboration, and she consistently paid close attention to every detail. The content she created was outstanding - I highly recommend her work!"
Case Study #2: Dermazen
Collaborated together on UGC campaigns for both organic and paid ad media. These projects include photography for brochures in hair salons and holiday specials.
GRWM
Day in the life of my skin
Greenscreen
Safer health option
Real Life Skit
Why nurses choose Dermazen
Testimonial/Demo
Skincare bestie
Austin Beals
Co-Founder/CEO at Dermazen
"Mercedes is great! She has a real talent for the entire UGC creative process. We appreciate her well-written scripts, videography, engaging presence on screen, and editing skills. She values our feedback and also offers suggestions for "best practices" based on her experience throughout each project. We look forward to collaborating with her on a regular basis."
Case Study #3: Weddell Water
Organic strategies applied based on top high-performing concepts.
How to
Water safety
True Story
Generational storytelling
ASMR
Chlorine tested concept
Real results
Skincare challenge
Kathy Park
Director of Operations
"Collaborating with Mercedes of Madeup Motives was an incredible experience! Her passion for creating meaningful and authentic connections through storytelling shines in every aspect of her work. She has an innate ability to align her creative vision with our brand's goals, producing content that is not only visually stunning but also deeply impactful. Her attention to detail, professionalism, and thoughtful approach made the process seamless and inspiring. We’re grateful for her talent and can't wait to partner with her again!"
Case Study #4: Wisp
Blended campaigns to boost reach + connect with conscious health consumers
Testimonial
Relatable
Skin hacks
Megan MacCoy
Social & Influencer Senior Manager
"It was great working with Mercedes! She was always punctual and maintained clear communication throughout the project. I appreciated her responsiveness and willingness to collaborate."